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Robinson selected Wells Fargo as the commercial lender that he wanted to finance the project which, came in at $780,000. These four poultry houses are state of the art. Each bird house is fully automated, being run totally by computer. Robinson carries a cell phone at all times, receiving periodic updates as to the status of each poultry house. Each house has two 14 ton feed bins to supply the demand of these growing foul. There is no room for error in this type of operation, even the computer does the ordering of additional feed to be delivered.
Poultry houses are made ready for birds, and then baby chicks are delivered to the grower. After a designated number of grow-out days, the finished poultry flock is picked up. These dates vary based upon the breed of birds delivered.
After poultry pickup, the driver radios the processor, which in turn, wires transfers the money to the grower’s bank account. The grower then has from 3 to 14 days to clean and prepare the houses for another flock. Bottom line, growers can have 4 to 7 flocks per year, per house. Each house averages 230,000 birds. At four houses, that’s 6,440,000 birds per year if seven flocks are produced.
After having these two key variables; “breed grow-out days of the flock “and “flock turnover days” (house cleaning), a realistic five year (by month) proforma cashflow projection of the revenue stream can be put in place.
Robinson’s first flock of birds placed second in PILGRIMS PRIDE quarterly competition of their growers. I asked Robinson how he managed to finish second in such keen competition with so many seasoned veterans. Robinsons replied, “Other growers will have to convert over to computerized poultry houses of this type in order to stay competitive. However, I feel that I’ll still beat them in the competition, because I have a formula” Robinson shared that formula with me.
Love of what you do + Prayers + Following Technology = Winning
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